Sample Non Profit Business Plan – For many nonprofits, business plans are old, cumbersome documents that are created “just for the sake of it” or at the request of donors.
However, a business plan can be a valuable tool for your nonprofit organization. Even a short nonprofit business plan prompts you to do your research, crystallize your purpose, and polish your messaging.
Sample Non Profit Business Plan
Plus, without a nonprofit business plan, you’ll have a harder time getting loans and grants, attracting corporate donors, meeting qualified board members, and sustaining your nonprofit.
Top 10 Non Profit Business Plan Templates With Examples And Samples
Even great ideas can be completely worthless if you can’t develop, implement, and execute a strategic plan to make your idea a reality.
A nonprofit business plan describes your nonprofit as it is and creates a roadmap for the next three to five years. It also defines your goals and plans to achieve your goals. Your nonprofit business plan is a living document that should be updated regularly to reflect your goals and evolving circumstances.
A business plan is the foundation of your organization – who, what, when, where and how you will make a positive impact.
The best business plans for nonprofits are not unnecessarily long. They contain as much information as necessary. They can be as short as seven pages, one for each of the main sections you’ll read below and see in our template, or up to 30 pages if your organization grows.
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Whether your nonprofit is small and barely getting by, or your nonprofit has been running successfully for years, you need a nonprofit business plan. Why?
Regardless of your size or financial situation, when you create a nonprofit business plan, you are effectively creating a plan for how you will operate your nonprofit, who is responsible for what, and how you plan to achieve your goals. .
If you plan to provide any type of support, whether monetary, in-kind, or even just volunteering, your nonprofit will also need a business plan. You need a business plan to articulate your nonprofit’s goals and objectives.
Sometimes it also happens that the board of directors or management under which a non-profit organization operates requires a non-profit business plan.
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Before you even start writing, gather financial, operational, and other relevant data. If your nonprofit is currently operating, at a minimum, it should include financial statements detailing operating expenses and a spreadsheet showing funding sources.
If your nonprofit is new, gather information about all secured funding sources and operating financial projections, including expected expenses.
After all, you are a non-profit organization! Your nonprofit business plan should begin by stating your core values and mission. Define your vision, your guiding philosophy, and any other principles that provide purpose behind the work. This will help you refine and communicate your nonprofit’s message clearly.
UNICEF insists that the survival, protection and development of children are universal imperatives for development that are integral to human progress.
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Your nonprofit’s mission statement can also help define your milestones, the problems your organization seeks to solve, who your organization serves, and its future goals.
Create an outline of your nonprofit business plan. Write down everything you want your plan to cover (for example, sections like marketing, fundraising, human resources, and budget).
An outline helps you focus your attention. It gives you the road map from the beginning, through the middle and to the end. Outlining actually helps us write faster and more efficiently.
An outline helps you understand what you need to say to your audience, whether it is in the right order, and whether each topic is properly emphasized.
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For example, the American Red Cross fulfills its mission to prevent and alleviate suffering through five key services: disaster relief, support for American military families, life-saving blood, health and safety services, and international services.
Don’t skimp on program details, including features and beneficiaries. This is what most readers are most interested in.
However, don’t overwhelm the reader with technical jargon. Try to give some clear examples. It includes photos, brochures and other promotional materials.
A marketing plan is essential for a nonprofit organization to achieve its goals. If your nonprofit is currently operating, detail all current marketing activities: any outreach activities, campaigns, and other initiatives. Be specific about deliverables, activities and costs.
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This section will often be your most detailed as it explains exactly how you will execute your business plan.
An operational plan describes how your nonprofit plans to carry out activities. In the operational plan, it is important to explain how you plan to support your operations and how you will evaluate the impact of your plans.
The operational plan should provide an overview of your organization’s day-to-day operations, such as the people and organizations you work with (e.g. partners and suppliers), any legal requirements your organization must meet (e.g. if it distributes food Do, you required licenses and certifications, any insurance you have or need, etc.
Also include a people/team section in the action plan. Describe the people who are critical to your organization and any personnel changes you plan as part of your business plan.
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For a nonprofit organization, an impact plan is just as important as a financial plan. The non-profit organization seeks to create social change and return on social investment, not just financial return.
Your impact plan should be specific about how your nonprofit will reach “Step 2: The Bottom Line.” It should include details about what change you want to make, how you will make it, and how you will measure it.
This section translates your purpose and motivation into specific achievements that your nonprofit wants to achieve and sets specific goals and objectives.
They define your nonprofit’s true bottom line, so they’re the key to unlocking support. Investors want to know who you’re measuring your impact for, how, and exactly.
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This is one of the most important parts of your nonprofit business plan. Creating a financial plan allows you to make sure your nonprofit meets its basic financial needs.
Every nonprofit needs a certain level of funding to continue operating, so it’s important to make sure your organization meets at least that threshold.
If your nonprofit is already operating, use established accounting records to complete this section of the business plan.
Knowing your organization’s financial details is critical in a world where people want transparency about where their donations are going.
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Pro tip: Use startup accelerators dedicated to nonprofits that can help you with funding, sponsorships, networking, and more.
Your nonprofit executive summary is usually written last, but comes first in your business plan, providing an introduction to your entire business plan. The front page should describe your nonprofit’s mission and purpose, summarize your market analysis that indicates an identifiable need, and explain how your nonprofit will meet that need.
The executive summary is where you sell your nonprofit and its ideas. Here you should describe your organization clearly and concisely.
Remember to customize your resume based on your audience (for example, if your main goal is to get a grant or hire a board member, your resume page will look different).
Non Profit Organization Strategic Plan Format
Include additional documents in the relevant section of your nonprofit: organizational chart, current fiscal year budget, board list, IRS status letter, balance sheet, etc.
The appendix contains additional useful information that may not be appropriate for your business plan format (i.e., may make it unnecessarily readable or lengthy).
To help you get started, we’ve created a nonprofit business plan template. It will work as a framework regardless of your nonprofit’s area of focus. Click here to access the document.
At , we strive to make your nonprofit experience as rewarding as possible, whether through our fundraising software or through our tips and guides on the nonprofit blog.
Business Plan Templates
Many nonprofits start out with passion and enthusiasm, but without a proper business plan. A common misconception is that just because an organization is known as a “non-profit” it doesn’t have to operate as a business at all.
However, a nonprofit is a business, and many of the same rules that apply to a for-profit corporation apply to a for-profit organization.
As mentioned above, your nonprofit business plan is a combination of your marketing plan, strategic plan, operational plan, impact plan, and financial plan.
It’s important to note that your nonprofit doesn’t have to be set in stone—it can and should change and evolve. is a living being. While your vision, values, and mission will likely remain the same, your nonprofit’s business plan may need to be revised. Keep your audience in mind and adjust your schedule if necessary.
Nonprofit Strategic Planning: Guided Roadmap Example
Finally, don’t let your design collect dust on the shelf! Print it out, put up posters on your office walls, read it during your team meetings. Take all the research, data, and ideas you’ve gathered and put them into action!
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